UAE bank releases scented credit card aimed at women

UAE-based Al Hilal Bank has released the country’s first scented credit card designed for its female customers.

The “Laha Al Hilal” card comes with a built-in app that allows it to absorb the scent of any perfume. According to the bank, the first-of-its-kind card was developed for young, ambitious women who want to stand out from the crowd.

“Al Hilal Bank constantly develops products and services that make our customers stand out from the rest and showcase their potentials as individuals and as citizens. Our Laha Al Hilal Card celebrates the beauty, strength, vision, passion and character of women and encourages them to dream big and achieve even bigger,” said the bank’s executive vice president and head of personal banking group, Mohammed Zaqout.

The bank has collaborated with Hind Al Oud Arabic perfumes to create a special scent named “Laha Al Hilal Perfume” which will come alongside the card in a uniquely packaged box.

Original article by Lubna Hamdan

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UAE bank releases scented credit card aimed at women