Innovation

Salamz: The casual dating app for Arab youth serious about marriage

infidelidad-virtualYoung people comprise the largest section of MENA society, which is for the most part conservative. They face many social and financial problems in order to get married. Frequently, marriages are arranged traditionally; parents choose partners for their children. Communication between genders can be difficult in countries like Saudi Arabia and Egypt, due to culture, traditions, and religious requirements.

Salamz, an application for smartphones, was created to solve this problem. Available in both Arabic and English, it was designed to target serious marriage-seekers especially in the MENA region. Eventually, other languages will be supported such as French, Indonesian, Malay, Urdu, Turkish, and Russian.

Salamz works almost the same way as Tinder. Hammam AlGhourany, executive manager of Rocket Tech for developing applications, says the app is very simple: After registering and setting the search options, users can see compatible profiles, which include a picture and some basic information. Therefore, users can like or dislike while scrolling to other profiles. These steps are conducted confidentially, so no user can know others’ views of him or her. In cases of mutual attraction, the two sides will know and get a private chat indicating a follow-up option.

Original article by Safar Ayad

Continue reading at Wamda:

Salamz: the casual dating app for Arab youth serious about marriage

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