Innovation

MENA corporates show a large appetite for startups at Mix N’ Mentor Amman

Mix n MentorIf the number of smiling faces and optimistic comments are any indication, Mix N’ Mentor Amman was a success.

The Jordanian edition of Wamda’s long-running entrepreneur mentorship program brought together more than 100 entrepreneurs, investors and advisors at Zain Innovation Campus [ZINC] last Friday. And thanks to the all-new Marketplace Edition feature, 28 startups left the event with high-potential meetings planned with corporates.

Marketplace introduced corporates to startups with the aim of helping startups overcome their business development challenges and give corporates access to the kind of innovation and creativity that is the hallmark of startups.

The session gave local and regional entrepreneurs the opportunity to directly request collaborations with MENA’s most successful companies, like Aramex, Choueiri Group, Payfort, Uber and Zain.

Marketplace also furthers Wamda’s efforts to improve MENA Corporate Entrepreneurship Responsibility (CER), a collaborative movement to lobby, mobilize and organize private sector efforts in building region-wide entrepreneurial ecosystems.

Original article by Maya Rahal

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MENA corporates show a large appetite for startups at Mix N’ Mentor Amman

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