How to make social entrepreneurship work in MENA

Social entrepreneurship in MENA is still a tiny sector, but success stories are showing it can be done and experts say it can be developed further.

The global microfinancing movement started almost 30 years ago but is still picking up pace in MENA as the culture of entrepreneurship was still being nurtured and redefined, said analysts at the Misr El Kheir Foundation GESR summit in Cairo.

It’s a market with clear potential however, as the need is clear and there’s ready money available.

Google partner lead for VCs and startups Sharif El-Badawi said the market potential in MENA was better than in the US.

“The only way to help anyone in need in the US is to do a non-profit,” El-Badawi said, adding that in MENA solving a real world problem could affect 10-100 million people and there were billions of dollars to be had to do so.

Original article by Sara Aggour

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How to make social entrepreneurship work in MENA