Every now and then some large fashion house or jewelry line creates a trend of its own, something unique and significant yet fashion houses around the world catch up on the trend and the “uniqueness” and significance is merged, turning this trend into the new norm for the season. Jewelry also follows the same pattern, yet there are those who break that cycle and create something unusual yet amazing at the same time. The art of wearing jewelry is to make a statement and speak for one’s choice of fashion. Who doesn’t love a diamond necklace or pearl earrings? Everyone! But there are those who are more connected to their jewelry and Lorena Azizeh Abuabara is one of the most unique designers out there with her beautiful jewelry designs all incorporated with nature and her love for it.
From a tender age, young Lorena had a love for jewelry making. Picking up fallen beads as she visited Neiman Marcus while shopping with her mother, she would then go home and create necklaces with her little treasures. Her love for beads and jewelry continued to grow as did her love for making them. She started collecting stones and beads from all over the world. At the age of 13, she interned with her mother’s jewelry designer friend and learned about the business. She learned how to melt gold, solder and get involved with the real world of jewelry designing. Her hobby turned into an eponymous jewelry business not found anywhere else.
During her college years, she signed up for a jewelry design class but soon dropped out due to lack of creativity, which didn’t suit young Lorena’s wild spirit. With no official education prior to creating her own jewelry business, this designer continued on with her passion for creating unique pieces all on her own. Her love for colors, statement pieces and nature was all that was needed to succeed in the jewelry designing world.
“In college I started making myself large statement pieces because I couldn’t find any jewelry I liked anywhere. Everyone was wearing the same pieces and I hated that. People quickly noticed my unique designs and would stop me to ask about them and would even beg to buy them off me. I never thought or planned to make a business out of it, I just stumbled into it. By word of mouth my clientele basis grew and that is how ‘Azizeh’ the brand began.”
Original article by Rawan Radwan
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Jewels inspired by the sun, sand and sea
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