Innovation

Innovative business model hopes to spark artistic creativity in Palestine

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“If you live as a victim you stay as a victim,” says Rami Khader, a founding member and manager of Bethlehem’s Diyar Dance Theatre. “The hope is that we can… transform consistent oppression into creativity.”

In an attempt to create a platform for freedom of expression in Palestinian society, Khader founded the dance theatre in 2008 with several Palestinian artists. Five years later he is building on the success of the theater, working to implement a hybrid business model that will support both his performers as well as the development of the arts in Palestine.

A hybrid model

For the first four years the dance theatre operated purely based on donations. But this not-for-profit structure limited the organization’s potential, Khader believes.

“If you are a volunteer based group then you provide a free service. But this does not allow actors and dancers to get paid for their work. As a result, the arts remain a hobby, a secondary priority dependent on outside support,” Khader explains.

For the past year Khader has been developing an alternative business model to support creative culture in Palestine.

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Innovative business model hopes to spark artistic creativity in Palestine

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