Going Green

For Egypt’s entrepreneurs, Going Green Makes Business Sense

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As young people across the Middle East grapple with a lack of employment, a growing number of Egyptian entrepreneurs are learning that eco-friendly businesses can solve environmental problems and boost their bottom line.

The region’s burst of innovation is driven partly by greater access to technology and a youthful population, with over 30 percent aged between 15 and 29, experts say. But necessity is also a major factor.

“For thousands of young people, there are no job opportunities, so they are creating them for themselves,” Salma El Hariry, founder and CEO of ScaleUp Ventures.

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