What Jordan lacks in natural resources it makes up for in human resources. Pioneering as a key entrepreneurial tech hub for the Arab world, political stability amidst a region of upset, along with a royal family keen on promoting entrepreneurs, the country is pretty much set when it comes to nurturing a startup ecosystem.
Currently, one of the most popular sectors attracting startups is education, and within this, digital Arabic education. When it comes to the royal families efforts projects and institutions such as the Queen Rania Center for Entrepreneurship and the Reach Initiative, have proved encouraging, along with Edraak. Founded by the Queen Rania Foundation for Education and Development (QRF), the online education platform was launched in May of this year.
For education two particular aspects stand out. Firstly, they are reshaping the Arabic education structure and system by replacing the traditional (a boring and monotonous process), with a fun and modern teaching method, giving way to innovation, interaction and imagination. Secondly, they are reinforcing Arabic digital content which is still weak despite its noticeable increase in recent years.
And who are these startups? A lack of educational content across the Arab world has unsurprisingly had the attention of Jordanian mothers, prompting many to venture into the world of entrepreneurship. These startups include:
Masmoo3 is the first Arab company specialized in the production and publication of digital Arabic audio books. The company was founded in 2011 after receiving seed funding from Oasis 500. “Masmoo3 has produced around 82 audio books and 140 childrens story audio books, with a total of 160 hours of audio content,” says Technical Director, Alaa Suleiman, noting that Masmoo3 is also contracted with international publishers, including Audible Amazon and Mktabty.
Original article by Tala el Issa
Continue reading at Wamda:
For Arabic educational digital content turn to Jordan
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