Amazon India Fashion Week 2015 continues: Bodice, Péro and Gaurav Gupta

Ruchika Sachdev’s oeuvre with Bodice is, in the designer’s own words, “a refined and edited look”. And she doesn’t fail to bring the fine back into refined at her A/W 2016 AIFW collection.

Her clothes for the new season took an idea set into motion years ago to its logical evolution.

“When I started the brand, every time I would go out to shop for clothes, it was always too much, and I always wished something or the other wasn’t there. What I try to do (with Bodice) is to edit. To cut down what’s not required. When you can look at a garment and think you can’t take away anything, and have that belief you don’t have to add anything, that’s what I do. It’s a very pared-down aesthetic, but still noticeable. You don’t have to do too much, or try too hard,” the designer weighed in, post show.

Simplicity and acceptance remain, as her lookbook states, important for the Bodice woman. Photographer Prarthna Singh, a long-time patron and photographer for the brand, feels that Bodice is not just a label, it’s a journey.

“Her show is a result of her love for clothing for women who think differently today, and for women who know their mind, and are ready to experiment,” said Singh. “Every element, carefully thought out for months, came together beautifully on the runway.”

And in each square dress, oversized shirt or culottes, the audience felt that emphasis in the melee of otherwise loud Indian fashion shows.

Original article by Isha Singh Sawhney

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Amazon India Fashion Week 2015 continues: Bodice, Péro and Gaurav Gupta