The Qatar-based sisters Ghada, Hend and Maha Al Subaey, have come a long way with their ready-to-wear label The Kayys. Launched in 2011, the brand will show its new, desert-themed spring/summer 2016 collection in a runway presentation today at the Vogue Fashion Dubai Experience.
The Al Subaeys are widely felicitated – they won the Young Designer prize in the 2013 Arab Woman Awards, and also had the unique experience of dressing Gwen Stefani for her performance at the Men’s Handball Tournament in Doha in March.
Their label, which is available at The Luxury Arcade in Abu Dhabi’s World Trade Center Mall, started out as many other fashion projects do: with passion, pizzazz and out-of-the-box styling concepts.
The initial Marie Antoinette-meets-Middle East designs featured plenty of frou frou, volume and bright colours. Since then, their vision has matured, cuts have simplified and styling has become more refined. Today, the sisters are known for producing chic, on-trend designs with an urban edge and minimalist undertones – statement separates that can be layered or worn solo.
Original article by Hafsa Lodi
Continue reading at The National:
Qatar’s Al Subaeys sisters offer a sneak peek at new nomadic-inspired collection
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